Hello.

After observing many people trying to find shortcuts and hacks for growing on X, I've realized something important.

Most people already know the secret. This information is not hidden from anyone.

However, most people think that there must be something more to it.

They just can't wrap their heads around the simplicity of this secret and all of the growth advice that stems from it. And that’s why they tend to overcomplicate it.

So today, I want to simplify things for you and offer you a little bit of reassurance in case you are on the right path.

In my experience, what I am about to reveal to you is the only thing that works, and its the only way to grow significantly and monetize your efforts when you want to.

Now, the reason why this is the only secret that works for growing on X has a lot to do with how human nature works...

It's Hard To BS People

You see, everyone online is on guard and quick to challenge what you're saying. They'll seize the first opportunity to disagree with you. That's just how it is.

Everyone is highly skeptical (as they should be).

• Get your facts wrong and people will call you out on it.

• Pretend to be someone you're not and people will call you out on it.

• Bait people into giving you their time and attention without delivering on your promises, and people will hate you forever.

Believe me, BSing people is not a reliable growth strategy.

This fact alone has great repercussions on the type of content you should be creating.

Retention > Everything Else

You see, if people feel you are BSing them, they will stop giving you their time and attention.

And social media platforms today value retention more than anything ele.

By retention, I mean the time spent on your content, comment sections, and profile.

And - as we've just discussed - if people quickly dismiss your content as nonsense and/or low effort, they'll stop reading it. Which is the exact opposite of what the algo wants.

The algorithm won't promote your content if people aren't paying you with their single most precious currency: Time. 

The Only Secret For Growing on Social Media

After considering these two factors, I've realized that there's only one growth hack on X.

So please remember this principle every single time you create content: Provide value consistently.

The beauty of this principle is that while it’s short and easy to remember, it is all-encompassing and takes a LOT time to master despite its simplicity.

So allow me to break it down for you.

Providing Value

By this, I mean you should offer useful cutting-edge information to your audience.

Help them as best as you can and avoid clickbaiting them without delivering on your promise.

This might seem simple, but it has many implications.

For instance, if you promise to discuss a specific topic in your posts, make sure to deliver on that promise and go above and beyond for the audience.

If you hype up something - for example, a new tool that just came out - prove to your audience that it's indeed worth the hype and deserves their attention.

Your word should be as strong as iron.

You don't want your audience to feel like you're just making things up and taking their time and attention for granted.

Trust me, the first time you do this, your audience might let it slide. But if it happens again, they'll simply tune out and stop paying attention to your content.

You definitely don't want that to happen.

Consistency

Consistency has become a cliché. Everyone talks about it, but it's a cliché for a reason.

Humans are not made to be consistent, it goes against our natural impulses.

Our brains are ALWAYS looking for shortcuts and new/easy ways to do things.

So, when it comes to consistency, it is simply a matter of resisting the primal urge to cut corners or quit.

A philosopher once said that "All of humanity's problems stem from man's inability to sit quietly in a room alone."

Being bored is a near-death experience for us.

So, instead of powering through and staying on track, when we get bored of the grind we look for corners to cut.

You see, I don't really like to touch upon the "consistency" topic because:

1) I am not a big motivation guy.

2) You probably know its importance already.

But sometimes we need some reassurance that we are on the right track. I get it.

So, every time you post content and every day you log into your account, ask yourself, "Am I providing value consistently?" If the answer is yes, it's only a matter of time before you see growth. If not, adjust your approach.

It's that simple.